SRA Instruments has launched a comprehensive digital transformation path aimed at modernizing business processes, improving operational efficiency and strengthening the company’s competitiveness through the adoption of advanced technologies and integrated digital solutions.
The project is part of the company’s digitization strategy and represents the first phase of the "Digital Core Evolution" program.
The intervention involves the implementation of a new integrated ERP system for business process management, supported by Business Intelligence tools for data analysis and performance monitoring.
The project also includes the introduction of a document digitization platform, an advanced remote technical assistance system based on augmented reality and artificial intelligence, a CRM/LMS environment for continuous training of staff and partner network, a new website with intelligent chatbot and an integrated solution for shipping management and couriers.
The main objectives are:

  • increase the integration and sharing of company data
  • automate administrative, logistical and documentary processes
  • improve decision-making capacity through advanced data analysis tools
  • make technical support to customers more efficient thanks to augmented reality and AI technologies
  • strengthen training and management of internal and external expertise
  • improve the digital user experience and the company’s online presence
  • increase the sustainability of processes by reducing the use of paper documentation and decreasing travel for technical assistance activities.

Through this investment, SRA Instruments aims to develop a more connected, innovative and data-driven organizational model capable of supporting the company’s future growth and generating productivity benefits. quality of service and development of digital skills. The project is carried out under the European Regional Development Fund of the Lombardy Region ERDF PR 2021-2027 and foresees a total investment of €157,883.85, with a public contribution requested equal to €78,941.93.